Argenware: Aplicaciones porteñas

Aplicaciones móviles con sello porteño Son para celulares y para la Web; nacieron como parte de una convocatoria del Gobierno de la Ciudad, que también abrió las bases de datos de diversas áreas gubernamentales Por Guillermo Tomoyose  | LA NACION Recorrer las calles de Buenos Aires no es una tarea sencilla, tanto desde el lado del conductor de un automóvil como desde el pasajero del transporte público. Entre el congestionamiento del tránsito y los inesperados cortes de calle por tareas de mantenimiento o manifestaciones se suma la clásica pregunta de todo peatón: ¿cómo puedo llegar desde un punto de la ciudad al otro? Heredero de las clásicas guías impresas de transporte, BA CómoLlego es una solución web...

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Cambio en el mercado argentino de tablets

Cambia el panorama para el mercado de tabletas local La Organización Mundial de Aduanas modificó la nomenclatura con la que identifican las tabletas para su importación, y las equipara con las notebooks; esto podría limitar su entrada al país; la apuesta nacional Hace unos días, la Organización Mundial de Aduanas cambió en Bruselas el número que identifica a tabletas como el iPad o la Galaxy Tab para su importación; ahora la posición es la 84.71.30, compartida por las computadoras portátiles. Este cambio se hace a nivel mundial, como parte de algo llamado Sistema Armonizado, y en el que participa la Argentina. Esto en sí no implicaría cambio alguno para los usuarios argentinos, pero las notebooks entran, en nuestro país, dentro de...

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50 cosas que matan la creatividad

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Los emprendimientos fallan en un 75%

The Venture Capital Secret: 3 Out of 4 Start-Ups Fail By DEBORAH GAGE It looks so easy from the outside. An entrepreneur with a hot technology and venture-capital funding becomes a billionaire in his 20s. But now there is evidence that venture-backed start-ups fail at far higher numbers than the rate the industry usually cites. About three-quarters of venture-backed firms in the U.S. don't return investors' capital, according to recent research by Shikhar Ghosh, a senior lecturer at Harvard Business School. Coming Sept. 27 The Wall Street Journal reveals its third annual ranking of the top 50 start-ups in the U.S. backed by venture capitalists. Compare that with the figures that venture capitalists toss around. The...

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Demanda: Análisis de embudo

Introduction to Analytics: Funnel Analysis Posted June 10th, 2009 We’ve encountered quite a few people lately who are interested in Mixpanel  and metrics but don’t know much about the details. It seems like an introductory course could be really helpful. Today I’d like to introduce an idea that has been around for a while, but you might not have heard of called Funnel Analysis.   What is Funnel Analysis? A funnel is a well-defined flow on your website – the checkout process, registration, lead generation – anything where users take a series of actions before reaching some sort of goal. So, the very first thing to do is find where these funnels occur.  One example would be splash page -> demo ->...

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Hardware: Apple vs Nintendo

The Verbal Elegance Of Apple And Nintendo TADHG KELLY Editor’s Note: Tadhg Kelly is a game designer with 20 years experience. He is the creator of the leading game design blog What Games Are, and consults for many companies on game design and development. You can follow him on Twitter here. Companies often shout in the games industry. They yell with videos, music, press events with booth babes and the monster that is E3. They hustle and go balls-to-the-wall for attention. They make big noise in order to get you to notice what they’re up to and write about it. Everyone, that is, except the two companies that have probably been most crucial to the last few years of the industry: Apple and Nintendo. Just this...

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Start-Up: El sendero para iniciar un emprendimiento

The Path To Starting A Startup SCOTT WEISS Editor’s note: Scott Weiss is a partner at Andreessen Horowitzand the former co-founder and CEO of IronPort Systems, which was acquired by Cisco in 2007. He blogs athttp://scott.a16z.com, and you can follow him on Twitter@W_ScottWeiss. People often ask me what the best path to becoming a successful entrepreneur is: “Should I go try and start a company now? Or go to grad school? How about working at a large tech company for a few years?” I spent five years at a large technology company, two years at business school, and then two years in consulting before I went to a startup. Even with that experience, I still believe I was too green to jump right in and start a company....

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Financiamiento: Crowdfunding II

Lo que no sabés de Internet: ¿qué es el "crowdfunding"? Es un tipo de financiamiento colectivo. En la web existen muchos sitios que lo promueven. ECONOMÍA COLECTIVA. Es lo que plantea esta nueva tendencia de Internet. Cualquier emprendedor puede convertir un proyecto en realidad gracias al "crowdfunding", mediante el uso de Internet. Se trata de una tendencia novedosa que permite el financiamiento colectivo entre usuarios de la web. A través de diferentes páginas, como kickstarter o indiegogo, una persona puede pedir donaciones para concretar una idea. A cambio les brinda distintos reconocimientos a los que lo asistan. Por ejemplo, si necesita fondos para realizar una película, en retribución...

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Aplicaciones: ViewRanger para montañistas

ViewRanger... The GPS App for adventure ViewRanger on your phone makes any outdoor activity better. Because whether you’re blazing your own trail or following a planned route, you’ll always know your GPS mapped location and can even share it with your friends using BuddyBeacon. Product Description What is ViewRanger? ViewRanger is the mobile app that will turn your smartphone or tablet into a powerful Outdoors GPS navigator, at a fraction of the cost of buying a dedicated GPS device. Plan, Plot, Navigate, Track, Locate, Record, be Guided, Analyse & Share your outdoor adventures using ViewRanger. ViewRanger is fully featured and it will work virtually anywhere in the world using Open Source web maps or...

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Compras sin esfuerzo con Microsoft

Making Purchases with Zero Effort Inside Microsoft Research   Imagine that you walk into a store, select an item to purchase, and approach the cash register. A wireless-proximity transmitter within your smartphone detects your presence, and a facial-recognition program determines your identity. The transaction is recorded onto video, and, as you stroll out, a receipt is emailed to you, along with a link to a video of the purchase.It’s convenient, it’s secure, and, given the popularity of smartphones, it just could be the future of commerce.The scenario above is no idle fancy. In Building 99 on Microsoft’s Redmond, Wash., campus, it’s currently a reality, part of the Zero-Effort Payments research project, a rethinking of mobile payments...

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