Los cupones móviles disparan las ventas por celular

How Mobile Coupons Are Driving An Explosion In Mobile Commerce JOSH LUGER - Business Insider As recently as late 2010, mobile commerce was only 3% of e-commerce. By the end of last year's holiday shopping season, that number had risen to 11%, according to comScore. That's approximately $18.6 billion in consumer spending - and that doesn't even include travel-related purchases, which comScore counts separately.  BI Intelligence New mobile merchandising trends — merchandising being the art of selling people products they didn't know they wanted — like mobile catalogs and coupons are helping to drive this explosion. Thanks in part to this new ecosystem of retail and shopping apps, mobile-generated...

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